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Sofia Reyes

Enterprise Account Executive
Austin, TX, United States

Professional Summary

Enterprise Account Executive with 8 years closing multi-year SaaS deals across fintech, healthcare, and logistics. Consistent top-quartile performer who builds executive relationships, runs complex buying committees, and partners with SE/CS to land and expand $200k–$1.2M ACV accounts without sandbagging the forecast.

Employment History

Enterprise Account Executive
Brightline Analytics · Austin, TX
Jan, 2022 · Present
Own a $4.8M ARR book across 22 named enterprise accounts in Southwest and Central US; sell usage-based analytics platform to VP Analytics, CFO, and RevOps stakeholders. Closed $2.6M new ACV in FY2025 (128% of quota) including a $910k 3-year deal with a regional health system after a 7-month multi-thread cycle. Expanded 9 logos via expansion motions (new business units + seat growth), adding $740k net expansion ARR; net revenue retention on book 118%. Built a mutual close plan template adopted by the AE team; shortened average enterprise sales cycle from 6.4 to 5.1 months. Partnered with Solutions Engineering on POC scoping that raised POC-to-close rate from 41% to 63% for deals >$150k. Forecast accuracy within ±6% for 5 consecutive quarters; coached two mid-market AEs on MEDDICC hygiene during ramp.
Account Executive, Mid-Market
Cobalt Cloud Security · Austin, TX
Mar, 2019 · Dec, 2021
Sold cloud security posture tooling to Series B–D SaaS companies; average deal size $85k ACV. Hit 112%, 104%, and 121% of quota across three full years; President's Club 2021. Ran discovery-to-close motions with CISOs and platform engineering leads; reduced stalled deals by tightening exit criteria after demos. Sourced 38% of pipeline from outbound sequences + customer intros; collaborated with SDR pod on persona messaging for security buyers. Negotiated MSA/DPA redlines with legal; improved cycle time on security reviews by packaging SOC2 + architecture one-pagers early.
Business Development Representative
Horizon CRM · Remote / Austin, TX
Jun, 2017 · Feb, 2019
Generated qualified pipeline for mid-market AEs; consistently ranked top 3 of 14 BDRs on SQL volume. Booked 40+ discovery meetings/month at peak via cold call, LinkedIn, and trigger-event outbound. Transitioned to AE track after building a repeatable vertical play for logistics tech buyers.

Education

B.B.A. Marketing
The University of Texas at Austin · Austin, TX
May, 2017
Minor: Management Information Systems

Skills

Enterprise SaaS sales
MEDDICC / Command of the Message
Mutual close plans
Executive multi-threading
Commercial negotiation
Salesforce
Gong
Outreach
Clari
Challenger / value selling
POC design with SEs
Forecast hygiene
Land-and-expand

Extra-curricular Activities

Awards
President's Club 2021 (Cobalt Cloud Security) Rookie of the Year 2018 (Horizon CRM) FY2025 Quota Club (Brightline Analytics)