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Riley Park

Marketing Intern
Chicago, IL, United States

Professional Summary

Curious and data-minded Marketing Intern with hands-on experience supporting social media, email campaigns, and community storytelling for digital and retail brands. Skilled at turning audience insights into clear copy, engaging creative, and measurable campaign improvements. Brings a collaborative, organized approach, strong Canva and Excel skills, and a foundation in Google Analytics.

Employment History

Marketing Intern
Brightline Digital · Chicago, IL
Jun, 2025 · Present
• Built weekly social calendars across Instagram, TikTok, and LinkedIn, increasing client engagement 28% over one quarter. • Drafted and tested email subject lines and copy for 6 campaigns; tracked open and click rates in platform reports. • Created 30+ branded graphics and short-form videos in Canva while coordinating approvals with account managers. • Used Google Analytics basics to monitor landing-page traffic and summarize campaign takeaways.
Social Media Assistant
Lakeview Co-op Grocery · Chicago, IL
Sep, 2024 · May, 2025
• Planned a monthly content calendar featuring local producers, member events, and seasonal promotions across Instagram and Facebook. • Wrote concise captions and email blurbs that helped drive a 19% increase in event RSVPs during spring programming. • Photographed products and organized a reusable Canva template library for staff and volunteers. • Maintained a simple Excel tracker for reach, saves, clicks, and top-performing content.
Events & Communications Coordinator
Northwestern Student Marketing Association · Evanston, IL
Sep, 2023 · Jun, 2024
• Promoted speaker panels and student workshops through email, flyers, and coordinated social posts reaching 400+ members. • Wrote event recaps and member spotlights, editing peer submissions for consistent voice and accessibility. • Managed registration spreadsheets, room logistics, and post-event surveys; shared recommendations that improved attendance. • Partnered with a five-person board to plan a semester content calendar and maintain brand standards.

Education

Bachelor of Science in Marketing
DePaul University · Chicago, IL
Sep, 2022 · May, 2026
GPA: 3.7/4.0 · Dean's List (2023–2025) Relevant coursework: Consumer Behavior, Digital Marketing Analytics, Marketing Research, Integrated Marketing Communications Capstone: Developed a launch plan for a neighborhood wellness brand using survey insights and channel testing

Skills

Social Media
Canva
Google Analytics
Email Marketing
Copywriting
Excel